Bolsa
Bolsa is grocery application offering consumers access to a diverse array of Latin American products for seamless purchase.
Company: XazeLabs
Client: Bolsa
My Responsibilities: I joined the Bolsa project to enhanced the Branding, User Experience and User Interface Design. The client had an idea to build an application where people can purchase Latin American Products and pay either cash or credit card with an app. I helped create the Bolsa Brand using traditional hand drawing and finishing with Adobe Illustration iPad Pencil. For the UX and UI I studied similar food delivery application to understand the flow of an E-commerce concept.
My Roles: Branding, UXI & UXD Design
Design Tools I used: Sketch, Figma & Adobe Illustrator, Zeplin, Flutter and Android Studios
Persona: Silvia Valdez, 50-65 years old from Chicago, Ill.
Silvia’s Goals: Pick up groceries
Silvia’s Pain Points: She can't find online store that sells Latin products. She doesn't have a credit card
